Cook makes a big Apple crumble

Last week was a little bit like a SpaceX launch: ultimately explosive, but in a really technically-savvy way. There were regulatory and policy announcements galore, as the G7 nations signed a joint declaration on online safety and Apple rolled out its latest privacy-centric iOS update. The UK Association for Online Publishing (AOP) has published some promising digital publishing figures, and as if all that wasn’t enough a bombshell announcement from Meredith yesterday almost overshadowed it all! So join us for liftoff… 

G7 Leaders sign joint declaration on online safety: Announced by the UK Government last Wednesday, the G7 nations along with the EU have signed a joint declaration that contains a series of shared principles on how to tackle the global challenge of online safety. The move comes ahead of this year’s G7 Summit, to be held in the UK in June, and is being positioned by ministers as part of a wider shift towards ‘stronger cooperation to address concerns over the market power of big tech platforms.’

Apple’s latest iOS update accelerates demise of third-party tracking: Last week, Apple launched its latest software update. iOS 14.5 comes complete with ‘Unlock iPhone with Apple Watch, more diverse Siri voice options, and new privacy controls’. The latter has poured fuel onto the existing advertiser-tracking bonfire, making the sharing of user data with apps explicitly opt in. In recent days and weeks we’ve seen reactions from publishers, advertisers, and everyone in-between, but what does Apple’s new privacy policy really tell us about the state of the digital advertising industry at large, as we move further into Q2 2021? FIPP takes an industry level look at the changes here.

UK digital publishing revenues up 13%: Digital publishing revenues in the UK increased to £165.1 million (US$229.52 million) in Q4 2020, up by 13.1% in comparison to Q4 2019, according to the latest quarterly Digital Publishers’ Revenue Index (DPRI) from the Association of Online Publishers (AOP) and Deloitte.

Meredith to sell TV division for $2.7 Billion: Meredith Corporation has announced that it is to sell Local Media Group – the company’s 17 station strong television division – to Gray Television for US$2.7 Billion. The move will allow Meredith to focus exclusively on its National Media Group (NMG), which includes magazine brands like People, Better Homes & Gardens, and Parents magazine. Ream more.

And finally… We started with SpaceX, so we might as well land with it as well, as the four astronauts of SpaceX’s Crew Dragon splashed down safely in the Gulf of Mexico Sunday, completing NASA’s first commercial crew, long-duration mission aboard the International Space Station. The trip marks the longest-duration mission of a crewed American spacecraft to date and once of course again a global media celebration of human (and technological) ingenuity, which you can watch in full here.

You can read the full article on the FIPP website here